Software & AI Development Partner for UK and European Companies
CodeNicely builds AI products, MVPs, and custom software for UK companies that want senior engineers without UK salary costs. Because we are 5.5 hours ahead of GMT, our afternoon covers your entire morning — a full working-day overlap rather than the overnight handoff you would have with a US-based team. You own 100% of the IP, we sign an NDA before any detailed scoping, and we handle the UK GDPR transfer paperwork properly.
Why UK companies choose CodeNicely
How much of your day actually overlaps with ours?
All of your morning and most of your afternoon. We are GMT+5:30, so when your team starts at 09:00 in London it is already 14:30 here. Standups land in your morning and code review happens while you are still at your desk — nothing waits until tomorrow.
Does engaging you create an off-payroll (IR35) problem?
It should not. The off-payroll rules target individuals supplying labour through an intermediary. We contract as a supplier company delivering defined outcomes against milestones, with our own team and management — an outsourced service, not disguised employment. Your accountant should confirm this against your specific arrangement, and we supply whatever contractual detail they need.
How do you handle UK GDPR when the team is outside the UK?
India has no UK adequacy decision, so a transfer mechanism is required. We sign an International Data Transfer Agreement, or the UK Addendum to the EU Standard Contractual Clauses, and complete a transfer risk assessment. We also design so the question rarely gets hard: personal data stays in your infrastructure and region, and engineers work against anonymised or synthetic data wherever possible.
Do you work with companies in the EU, not just the UK?
Yes — we built the club inventory management system for PYG in Ireland. An EU client is under the EU GDPR rather than the UK GDPR, so transfers to India run on the European Commission's Standard Contractual Clauses with a transfer impact assessment. The UK's off-payroll rules are UK-only and do not apply. EU B2B clients account for VAT under the reverse charge in their own member state, invoiced in EUR.
What does invoicing and VAT look like?
We invoice in GBP against agreed milestones. Services supplied to a UK business from outside the UK fall under the reverse charge, so you account for VAT in your own return and we do not add it.
Proven results
- GimBooks — Y Combinator-backed accounting SaaS, 5M+ downloads.
- Vahak — marketplace scaled to 800K+ vehicles onboarded, AI route matching cut empty miles ~30%.
- HealthPotli — regulated e-pharmacy platform processing 1M+ orders.
- KarroFin — AI credit-scoring and lending platform serving 250K+ users.
Frequently asked questions
Can a UK company hire an Indian software development team compliantly?
Yes. You engage the supplier company under a services contract rather than engaging individuals, which keeps the arrangement outside the off-payroll working rules. Where personal data is involved you also need a UK GDPR transfer mechanism, because India has no UK adequacy decision — an International Data Transfer Agreement or the UK Addendum to the EU Standard Contractual Clauses covers it.
What are the working hours like between the UK and India?
India is 5.5 hours ahead of GMT and 4.5 hours ahead of BST, giving a full overlap across the UK morning and early afternoon. Standups, demos and decisions happen live during your working day.
Who owns the code and the intellectual property?
You do — 100%, assigned in the contract, with full source, documentation and repository access. We sign an NDA before any detailed discussion.
Do you charge VAT to UK clients?
No. Services supplied to a UK business from outside the UK fall under the reverse charge, so you account for VAT in your own return. We invoice in GBP against agreed milestones.